John Oliver cracked down on outlets that abuse
the function to promote non-urgent news stories or recipes.
(Looking at you, New York Times.) He even laid out some handy
criteria for when a push notification is really warranted:
1. Is there something I should be doing differently?
2. Is this something I need to know now?
By that logic, “zombies are real, and they’re not vaccinating
their children” would be push-worthy, but CNN asking whether the
milk man can stop climate change is not. Regardless of
substance, Oliver notes that any push notifications, even
trivial ones, can be useful—but for an unexpected reason. |
